Versuni International Webshop Rollout
Webshop rollout over 18 countries
At Neortus, we were entrusted with managing the extensive rollout of the new to be launched Versuni webshop into 18 new countries—a complex task that required detailed coordination, strategic oversight, and in-depth understanding of both technical and operational requirements.
The results
Through structured program management, targeted rollout support, and a strong change management foundation, Neortus helped Versuni deliver a consistent, compliant, and scalable webshop experience in each new country, positioning the brand for long-term international success.
Strategic Program Management
We supplied a dedicated program manager who took the lead in coordinating timelines and budgets to ensure a smooth and efficient rollout. With a proactive approach to strategic issues, our program manager worked closely with Versuni to align objectives and mitigate potential challenges before they could impact the project’s success.
Comprehensive Country Rollout Management
Neortus provided a specialized country rollout manager who oversaw the creation of functional requirements necessary for localizing and configuring the webshop. This role involved ensuring that each country's platform met its unique legal requirements, while also integrating seamlessly with Versuni’s supply chain, finance, consumer care, and other key systems. Our rollout manager also worked closely with marketing, customer experience design, product content teams, and development teams to ensure a consistent, high-quality user experience.
Change Management and New Digital Operating Model
As change managers, we developed and implemented a new digital operating model tailored to support Versuni’s expanded webshop presence. Our change management team connected this model to Versuni’s existing processes, providing a robust framework for digital transformation that aligns with the company’s operational goals and future growth. Through structured program management, targeted rollout support, and a strong change management foundation, Neortus helped Versuni deliver a consistent, compliant, and scalable webshop experience in each new country, positioning the brand for long-term international success.
About Versuni
Philips Domestic Appliances has rebranded to Versuni following its independence from Royal Philips in 2021. Despite a new visual identity, the mission to transform houses into homes remains unchanged. The company continues to use the Philips consumer brand and others. Versuni emphasizes innovation, sustainability, and market
From strategy to success
At Neortus, we help develop scalable, customer-centric and integrated e-commerce solutions. Whether you are building a new platform, optimizing your current systems or want to create a seamless omnichannel experience, we provide the best digital solution. Contact us today.
