{"id":10287,"date":"2025-11-11T07:47:02","date_gmt":"2025-11-11T07:47:02","guid":{"rendered":"https:\/\/neortus.com\/?p=10287"},"modified":"2025-12-16T12:48:32","modified_gmt":"2025-12-16T12:48:32","slug":"nieuwe-markten-testen-zonder-lokale-teams-ai-maakt-het-mogelijk","status":"publish","type":"post","link":"https:\/\/neortus.com\/nl\/testing-new-markets-without-local-teams-ai-makes-it-possible\/","title":{"rendered":"Nieuwe markten testen zonder lokale teams? AI maakt het mogelijk"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"10287\" class=\"elementor elementor-10287\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-12584f68 elementor-section-full_width elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"12584f68\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-411995c3 exad-glass-effect-no exad-sticky-section-no\" data-id=\"411995c3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-284fae6d elementor-widget-divider--view-line exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-divider\" data-id=\"284fae6d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70647a3 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"70647a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Nieuwe markten testen zonder teams op locatie? \nAI maakt het mogelijk<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74a7243b exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"74a7243b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Marco Flapper | 11-11-2025<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-a671e89 e-flex e-con-boxed e-con e-parent\" data-id=\"a671e89\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-60d6f11 e-con-full e-flex e-con e-child\" data-id=\"60d6f11\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a90e6c exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"1a90e6c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><span style=\"color: #ff6600;\">De Digitale Trends van 2026<\/span><\/h3><p data-start=\"91\" data-end=\"161\"><span style=\"color: #ffffff;\">Hoe AI, data en automatisering B2B e-commerce voorgoed veranderen.<\/span><\/p><p><span style=\"color: #ffffff;\">De wereld van B2B e-commerce verandert sneller dan ooit. Waar we een paar jaar geleden vooral spraken over omnichannel en personalisatie, hebben we het nu over autonome aankopen, AI-copilots en data als verdienmodel.<\/span><\/p><p><span style=\"color: #ffffff;\">Het Digital Trends Report 2026 van Intershop laat zien dat bedrijven die vandaag experimenteren met AI, morgen de markt aanvoeren. Niet door m\u00e9\u00e9r te doen, maar door slimmer te werken. Door technologie niet als doel te zien, maar als versneller van waarde, voor klant \u00e9n organisatie.<\/span><\/p><p><span style=\"color: #ffffff;\">In deze blogserie neem ik je mee langs de zes belangrijkste trends die de komende jaren bepalend zijn voor succes in B2B commerce. Van AI die het koopproces overneemt tot managers die hun rol opnieuw uitvinden.<\/span><\/p><p><span style=\"color: #ffffff;\">Elk artikel geeft je inzichten, concrete voorbeelden en praktische stappen om zelf aan de slag te gaan.<\/span><br \/><span style=\"color: #ffffff;\">Of je nu werkt aan groei, effici\u00ebntie of klantgerichtheid, deze trends helpen je vooruit.<\/span><br \/><span style=\"color: #ffffff;\">En geloof me: de toekomst van e-commerce is niet iets wat gaat gebeuren. Het is iets wat vandaag al gebeurt.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cecfb81 e-con-full e-flex e-con e-child\" data-id=\"cecfb81\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b44174f exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"b44174f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/neortus.com\/wp-content\/uploads\/2025\/11\/global-ecommerce.jpg\" class=\"attachment-full size-full wp-image-10309\" alt=\"\" srcset=\"https:\/\/neortus.com\/wp-content\/uploads\/2025\/11\/global-ecommerce.jpg 1920w, https:\/\/neortus.com\/wp-content\/uploads\/2025\/11\/global-ecommerce-300x169.jpg 300w, https:\/\/neortus.com\/wp-content\/uploads\/2025\/11\/global-ecommerce-1024x576.jpg 1024w, https:\/\/neortus.com\/wp-content\/uploads\/2025\/11\/global-ecommerce-768x432.jpg 768w, https:\/\/neortus.com\/wp-content\/uploads\/2025\/11\/global-ecommerce-1536x864.jpg 1536w, https:\/\/neortus.com\/wp-content\/uploads\/2025\/11\/global-ecommerce-18x10.jpg 18w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b958bee elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"b958bee\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4e3f464 exad-glass-effect-no exad-sticky-section-no\" data-id=\"4e3f464\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c3eade6 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"c3eade6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3 data-start=\"1229\" data-end=\"1309\"><span style=\"color: #ff6600;\"><strong data-start=\"1233\" data-end=\"1307\">Trend 5: Nieuwe markten testen zonder teams op locatie? AI maakt het mogelijk<\/strong><\/span><\/h3><p data-start=\"1311\" data-end=\"1516\" class=\"translation-block\">Internationale expansie was altijd een project van maanden. Nieuwe teams, kantoren, vertalingen, marktonderzoek\u2026 Maar dankzij AI kun je vandaag al starten in een nieuw land \u2013 zonder fysiek aanwezig te zijn.<\/p><p data-start=\"1518\" data-end=\"1748\">AI maakt het mogelijk om nieuwe markten digitaal te verkennen, te bedienen \u00e9n te valideren. Denk aan automatische lokalisatie, realtime vertalingen, intelligente marktanalyse en meertalige klantenservice \u2013 allemaal zonder dat je een lokaal team nodig hebt.<\/p><h5 data-start=\"1641\" data-end=\"1674\"><span style=\"color: #ff6600;\">Wat is er anders?<\/span><\/h5><ul><li data-start=\"1780\" data-end=\"1844\">AI vertaalt automatisch je content en past deze aan per markt<\/li><li data-start=\"1780\" data-end=\"1844\">AI-chatbots beantwoorden klantvragen in lokale talen<\/li><li data-start=\"1780\" data-end=\"1844\">Marktdata wordt realtime geanalyseerd: koopgedrag, concurrentie, zoekvolume<\/li><li data-start=\"1780\" data-end=\"1844\">Je draait een digitale pilotwinkel binnen enkele dagen<\/li><\/ul><h5><span style=\"color: #ffffff;\"><strong>\u201cMet AI kun je morgen al in Spanje beginnen - zonder in het vliegtuig te stappen.\u201d<\/strong><\/span><br data-start=\"2127\" data-end=\"2130\" \/><span style=\"color: #ffffff;\"><strong>- <em data-start=\"2134\" data-end=\"2172\">Intershop Digital Trends Rapport 2026<\/em><\/strong><\/span><\/h5><h5 data-start=\"2341\" data-end=\"2395\"><span style=\"color: #ff6600;\"><strong data-start=\"2176\" data-end=\"2235\">Voorbeeld: B2B-groothandel opent digitaal kantoor in Itali\u00eb<\/strong><\/span><\/h5><p data-start=\"2176\" data-end=\"2555\">Een technische groothandel wilde de Italiaanse markt testen. Met AI werd de webshop automatisch vertaald, aangepast aan lokale zoektermen, en werd een meertalige klantenservice opgezet via chatbots. Binnen 2 weken draaide er een testcampagne \u2013 en kwamen de eerste orders binnen. Zonder lokale vestiging.<\/p><p data-start=\"2557\" data-end=\"2589\"><span style=\"color: #ff6600;\"><strong data-start=\"2557\" data-end=\"2587\">Wat moet je op orde hebben?<\/strong><\/span><\/p><ul><li data-start=\"2590\" data-end=\"2694\"><p data-start=\"2592\" data-end=\"2694\">Een goed PIM-systeem. Zonder gestructureerde productinformatie kun je niet snel vertalen of lokaliseren.<\/p><\/li><li data-start=\"2695\" data-end=\"2806\"><p data-start=\"2697\" data-end=\"2806\">Een schaalbaar commerceplatform. Eentje dat snel nieuwe regio\u2019s ondersteunt \u2013 qua valuta, btw, taal.<\/p><\/li><li data-start=\"2807\" data-end=\"2926\"><p data-start=\"2809\" data-end=\"2926\">Duidelijke doelen. Wat wil je leren met je marktverkenning? Conversie, klikgedrag, prijsgevoeligheid?<\/p><\/li><li data-start=\"2927\" data-end=\"3010\"><p data-start=\"2929\" data-end=\"3010\">Een testbudget. Je hoeft geen tonnen te investeren \u2013 maar wel slim experimenteren.<\/p><\/li><\/ul><p data-start=\"3012\" data-end=\"3040\"><span style=\"color: #ff6600;\"><strong data-start=\"3012\" data-end=\"3038\">Wat levert het op?<\/strong><\/span><\/p><ul><li data-start=\"3041\" data-end=\"3067\"><p data-start=\"3043\" data-end=\"3067\">Lage kosten voor markttoetreding<\/p><\/li><li data-start=\"3068\" data-end=\"3102\"><p data-start=\"3070\" data-end=\"3102\">Snelle validatie van nieuwe markten<\/p><\/li><li data-start=\"3103\" data-end=\"3155\"><p data-start=\"3105\" data-end=\"3155\">Inzicht in klantbehoeften zonder reistijd<\/p><\/li><li data-start=\"3156\" data-end=\"3181\"><p data-start=\"3158\" data-end=\"3181\">Meer snelheid, minder risico<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1a1ce8c elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"1a1ce8c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f3a4206 exad-glass-effect-no exad-sticky-section-no\" data-id=\"f3a4206\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-121b13f exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"121b13f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"3093\" data-end=\"3241\">In&nbsp;<a href=\"https:\/\/neortus.com\/nl\/gegevens-worden-je-nieuwe-verdienmodel\/\">deel 6<\/a>, onderzoeken we hoe je gegevens kunt omzetten in een verdienmodel en hoe AI helpt om diensten te cre\u00ebren die klanten echt waarderen.<\/p>\n<p><em style=\"color: #ff6600; font-size: 16px;\">Bron: Intershop Digital Trends Report 2026<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-042e076 e-flex e-con-boxed e-con e-parent\" data-id=\"042e076\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9f12769 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-button\" data-id=\"9f12769\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/139575592.hs-sites-eu1.com\/b2b_ecommerce_trends_2026\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Rapport downloaden<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-001f78d elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"001f78d\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-feebf89 exad-glass-effect-no exad-sticky-section-no\" data-id=\"feebf89\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-ac537ca elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"ac537ca\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5c4d781 exad-glass-effect-no exad-sticky-section-no\" data-id=\"5c4d781\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4ba4ed7 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"4ba4ed7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Van strategie naar succes<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5762e48 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"5762e48\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"translation-block\">Wil je sparren over internationale groei met AI? Of een pilot starten in een nieuwe markt?\nNeem gerust contact op.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-6eb790e exad-glass-effect-no exad-sticky-section-no\" data-id=\"6eb790e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-549912d elementor-widget-tablet__width-initial exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"549912d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1843\" height=\"1780\" src=\"https:\/\/neortus.com\/wp-content\/uploads\/2025\/10\/Marco-e1761145406918.png\" class=\"attachment-full size-full wp-image-10120\" alt=\"\" srcset=\"https:\/\/neortus.com\/wp-content\/uploads\/2025\/10\/Marco-e1761145406918.png 1843w, https:\/\/neortus.com\/wp-content\/uploads\/2025\/10\/Marco-e1761145406918-300x290.png 300w, https:\/\/neortus.com\/wp-content\/uploads\/2025\/10\/Marco-e1761145406918-1024x989.png 1024w, https:\/\/neortus.com\/wp-content\/uploads\/2025\/10\/Marco-e1761145406918-768x742.png 768w, https:\/\/neortus.com\/wp-content\/uploads\/2025\/10\/Marco-e1761145406918-1536x1483.png 1536w, https:\/\/neortus.com\/wp-content\/uploads\/2025\/10\/Marco-e1761145406918-12x12.png 12w\" sizes=\"(max-width: 1843px) 100vw, 1843px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ed99f4 elementor-align-center elementor-widget__width-inherit exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-button\" data-id=\"9ed99f4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/neortus.com\/nl\/neem-contact-op-met\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contact<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Testing new markets without local teams? AI makes it possible Marco Flapper | 11-11-2025 Digital Trends for 2026 How AI, data, and automation are changing B2B e-commerce forever. The world of B2B e-commerce is changing faster than ever. While just a few years ago we mainly talked about omnichannel and personalization, today it\u2019s about autonomous [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":10309,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[36,31],"tags":[32,33],"class_list":["post-10287","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-technology","tag-blog","tag-technology"],"_links":{"self":[{"href":"https:\/\/neortus.com\/nl\/wp-json\/wp\/v2\/posts\/10287","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/neortus.com\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/neortus.com\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/neortus.com\/nl\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/neortus.com\/nl\/wp-json\/wp\/v2\/comments?post=10287"}],"version-history":[{"count":23,"href":"https:\/\/neortus.com\/nl\/wp-json\/wp\/v2\/posts\/10287\/revisions"}],"predecessor-version":[{"id":10592,"href":"https:\/\/neortus.com\/nl\/wp-json\/wp\/v2\/posts\/10287\/revisions\/10592"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/neortus.com\/nl\/wp-json\/wp\/v2\/media\/10309"}],"wp:attachment":[{"href":"https:\/\/neortus.com\/nl\/wp-json\/wp\/v2\/media?parent=10287"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/neortus.com\/nl\/wp-json\/wp\/v2\/categories?post=10287"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/neortus.com\/nl\/wp-json\/wp\/v2\/tags?post=10287"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}