Shopper Experience
Obsess over your shopper and your shopper will reward you for it.
Unlocking seamless experiences
User experience design
We specialize in crafting intuitive and user-friendly interfaces, ensuring a seamless and engaging shopper journey that enhances satisfaction and drives conversions.
Content management
Seamlessly connect your shoppers across multiple touchpoints with our omnichannel content management solutions, enabling a consistent and cohesive brand experience across websites, mobile and progressive web apps, social media, and more.
Personalization
Unlock the power of personalization by leveraging shopper data to deliver personalized recommendations, offers, and experiences that resonate with individual preferences and increase shopper loyalty.
Interaction development
We build mobile and progressive web applications that enable enterprises to engage customers on-the-go, providing seamless browsing, personalized experiences, push notifications, and mobile-specific features to enhance convenience and accessibility.
What are your shopper experience challenges?
We love to exchange ideas and share our experiences to resolve your challenges of your digital commerce journey.
Making a case for focus on shopper experience
Increase conversion
By making shopper experience a key focus, businesses can create a seamless and personalized journey for their shoppers. This leads to higher conversion, higher satisfaction levels, increased brand preference and loyalty, and positive word-of-mouth referrals.
Competitive advantage
In today’s saturated market, shopper experience can be a key differentiator. Businesses that prioritize shopper experience gain a competitive edge, attracting and retaining shoppers over their competitors and positioning themselves as industry leaders.
Long-term profitability
Investing in shopper experience pays off in the long run. When shopppers have positive experiences, they are more likely to become repeat buyers, spend more on each transaction, and even become brand advocates. This boosts customer lifetime value, generates sustainable revenue, and fuels business growth.
73% of online shoppers indicate that buying experience is a key factor in making a purchasing decision.
Shopper-centric companies are 60% more profitable than companies that do not prioritize shopper experience.
Companies that prioritize shopper experience see a 5.1 times increase in revenue over three years, compared to companies that don’t focus on shopper experience.
Shopper experience for business-to-business
B2B is catching up on B2C
While B2C has long been at the forefront, leveraging advanced technologies and personalized approaches, B2B is catching up. B2B shopper experience has seen significant growth, with a stronger focus on personalization, omnichannel experiences, and self-service options. As B2B organizations embrace these trends, their shopper experience maturity is steadily progressing, narrowing the gap with their B2C counterparts.
Trend 1: Personalization
In the realm of B2B shopper experience, personalization is taking center stage. Businesses are leveraging data-driven insights to tailor their interactions, content, and solutions to individual clients, fostering deeper connections and driving loyalty.
Trend 2: Seamless omnichannel CX
B2B shoppers expect a seamless experience across various touchpoints. From websites to mobile apps, social media to live chat, offering consistent, integrated interactions enhances engagement and streamlines the shopper journey.
Trend 3: Emphasis on self-service
As B2B shoppers become increasingly self-reliant, empowering them with self-service options is crucial. Implementing intuitive knowledge bases, chatbots, and AI-powered automation enables shoppers to find answers and resolve issues independently, boosting satisfaction and efficiency.
What are your shopper experience challenges?
We love to exchange ideas and share our experiences to resolve your challenges of your digital commerce journey.